Music Magazine
Creating The Wire Mag When working for The West Australian Newspaper (2007-2012) I worked with the music editor to design a new product, a street press-style magazine to appeal to 15-35 year-old male and female readers. A big part of designing The Wire Mag involved market research with a variety of names, logos, covers and spreads. This was a fascinating process, especially being on the other side of a two-way mirror when strangers are talking about my work. I learned a lot from the experience. Included are some of the different mast heads and cover design options that we shown…